Identity Packages
marketing collateral
Frequently overlooked, the design of your business cards, letterhead, and envelopes- otherwise known as your corporate identity package – alone can create a sale, a purchase, and even help you stand out from your competition.
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At CAM we believe an effective identity package depends on consistency. If you look around at large corporations like, coca cola you will see that their corporate identity includes a simple logo and a consistent look throughout their print and web graphics. There has been little change to their logo throughout the years and people now recognize their company just by seeing their graphics even without the company name. You always want to public to recognize and remember who you are. |